Tracy Hoobyar

With a dynamic career spanning over 15 years, Tracy has been at the forefront of digital marketing, sales, and coaching. As the founder of System Chicks, she's deeply committed to empowering Carepreneurs and the neurodivergent community. Tracy's unique blend of professional expertise and personal experiences, including balancing a thriving online business while caring for her aging parents, gives her a profound understanding of the challenges and rewards of juggling family responsibilities with business aspirations. When she's not strategizing the next big digital move, you might find her reminiscing over classic 90s TV shows or enjoying quality time with her family.

How can I keep my remote team engaged and inspired – The Ultimate Guide

Team Management /

Welcome to the ultimate guide on managing a remote team! As more and more companies adopt remote work policies, effective communication, collaboration, and management become increasingly essential.  Managing a remote team presents unique challenges, from maintaining productivity and ensuring clear communication to fostering a sense of community and encouraging work-life balance. In this article, we […]

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How to achieve really strong revenue growth with courses

Course Creation /

To create a sustainable revenue stream for an online course business, course creators should focus on effective marketing and monetization strategies.  This includes building a strong brand and online presence, offering high-quality courses with valuable content, and implementing effective pricing and sales strategies. Course creators should also focus on retaining customers through ongoing support and

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Scaling your business while caring for loved ones: 8 ways to manage growth

Carepreneur /

Being a caregiver is a noble and challenging responsibility. It can be especially challenging when you’re trying to scale your business.  But it’s not impossible.  With the right strategies and mindset, you can balance both responsibilities and achieve your business goals while continuing to be there for your loved ones. It takes some planning, some

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Chat Your Way to Customer Success: How Chatbots Are Inspiring Client Support

Customer Support /

Are you a busy entrepreneur who’s looking to provide stellar customer service – without, you know, having to take out a second mortgage on your house?  Well then it looks like you could benefit from the noble power of chatbots.  Chatbots have come into their own in recent years and are now transforming the way

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Get the Scoop: The Surprisingly Fun World of Email Marketing Metrics!

Email /

Let’s face it, as business owners, we all want to scale our revenue and grow our customer base.  And guess what?  Email marketing is one of the most effective ways to do just that! But, managing email campaigns can be time-consuming and overwhelming, especially if you’re doing it manually. That’s where email systems come in

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8 Core Technology Systems Every Business Needs for Success

Technology /

Choosing the right technology system is crucial for businesses to achieve their goals and outcomes. Before investing in any technology system, it’s essential to evaluate your business needs, objectives, and outcomes.  This will help you identify the features and functionalities required to achieve your goals. For instance, if your goal is to increase sales, you

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