Tracy Hoobyar

With a dynamic career spanning over 15 years, Tracy has been at the forefront of digital marketing, sales, and coaching. As the founder of System Chicks, she's deeply committed to empowering Carepreneurs and the neurodivergent community. Tracy's unique blend of professional expertise and personal experiences, including balancing a thriving online business while caring for her aging parents, gives her a profound understanding of the challenges and rewards of juggling family responsibilities with business aspirations. When she's not strategizing the next big digital move, you might find her reminiscing over classic 90s TV shows or enjoying quality time with her family.

Choosing the Right CRM for You: Infusionsoft, ActiveCampaign, and Beehiiv

The Challenge of Choice in Email Marketing Systems Remember the feeling of being lost in a maze of email marketing tools? It’s like every tool promises the moon, but you only need one that aligns with your stars – your business needs. Let’s unravel the mystery of three popular players: Infusionsoft (now Keap), ActiveCampaign, and […]

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Team discussing project management strategies

5-Step Project Management Guide for Carepreneurs: Complete Projects & Eliminate Delays (By an 18-Year Veteran Carepreneur)

Knowing when a project is “done” can be a challenge for any entrepreneur or team leader. The excitement of starting something new often overshadows the satisfaction of completing it. The result? A never-ending cycle of projects that seem to drag on, sapping team morale and stretching resources thin. In this article, we’ll explore how to

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3 Diverse Revenue Streams to Maximize Monetization of Your Membership Site

3 Diverse Revenue Streams to Maximize Monetization of Your Membership Site

In the digital age, membership sites have emerged as a beacon for entrepreneurs looking to create sustainable passive income. The allure? Once set up, these platforms can continually generate revenue without a proportional increase in time or effort. But to truly unlock the potential of a membership site, diversifying your revenue streams is key. By

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Leveraging Technology for Business Growth: The Power of Integrations and Automations

Leveraging Technology for Business Growth: The Power of Integrations and Automations

In today’s fast-paced digital age, businesses are constantly evolving. The tools and strategies that worked yesterday might not be as effective tomorrow. Amidst this ever-changing landscape, one thing remains constant: the pivotal role of technology in driving business growth. But it’s not just about having the latest tools; it’s about integrating them seamlessly and automating

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Overcoming Isolation: Building a Support Network as a Carepreneur

Overcoming Isolation: Building a Support Network as a Carepreneur

As a carepreneur, you’re a superhero juggling two worlds, that of an entrepreneur, passionately growing a business, and that of a caregiver, offering devoted care to a loved one. It’s a challenging yet rewarding journey that can sometimes feel quite isolating. However, know that you’re not alone in this journey. Building a supportive network of

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Mastering the Carepreneur Journey: Powerful Strategies for Building Unshakeable Resilience

Mastering the Carepreneur Journey: Powerful Strategies for Building Unshakeable Resilience

You’re not just an entrepreneur. You’re not just a caregiver. You’re a carepreneur, a term that encapsulates the unique dual role you’ve taken on. You’re a superhero, juggling the demands of running a business while also providing care for a loved one. It’s a balancing act that requires strength, patience, and above all, resilience. Resilience

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Juggling the roles of an entrepreneur and a caregiver is no easy feat

Juggling the roles of an entrepreneur and a caregiver is no easy feat. You’re not just managing a team. You’re also managing medications, doctors’ appointments, and caregiving schedules. You’re a Carepreneur – a resilient and determined individual. But the question remains: How do you efficiently manage your time so you can effectively grow your business

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